Thursday, September 03, 2009

Worst Ad Concept Ever?


Sent to you by Warbenekar1 via Google Reader:


via Dvorak Uncensored by Uncle Dave on 9/3/09

UPDATE: The video got pulled from YouTube, but this article describes it.

I love the show Mad Men about a Madison Avenue ad agency in the early 60's. Things have changed so much in society it seems like you're watching what's happening on another planet. The insensitive idiots who thought up this ad must be from another galaxy.

Turns out that it wasn't the work of the World Wildlife Fund, but an ad agency who mocked it up. After presenting the concept and being summarily rejected by the activist group, the forsaken ad made its way online, thoroughly pissing off the WWF. They condemned the plane-raining creative and the loose-lipped agency that posted it, issuing the following statement:

"WWF strongly condemns this offensive and tasteless ad and did not authorize its production or publication. It is our understanding that it was a concept offered by an outside advertising agency seeking our business in Brazil. The concept was summarily rejected by WWF and should never have seen the light of day."


Things you can do from here: